Lead Pricing

Qualified Leads, Priced by What They're Worth

Every lead is a real importer inquiry — verified, classified by shipment complexity, and matched to your location and specialties. You pay based on the lead's value to your practice.

6 Max

Brokers per lead

4 Tiers

Based on real broker fees

50+ States

Nationwide coverage

Daily

Lead delivery frequency

Four Tiers Based on Real Brokerage Economics

Lead prices reflect ~10–15% of what the broker earns from that type of client, based on actual U.S. customs brokerage fee schedules.

Starter

$29 per lead

Broker earns $50–$150 per entry

Typical shipments

One-time, low-complexity, de minimis or informal entry filing

Examples

  • Personal belongings
  • Household moves
  • Gift shipments
  • Samples under $2,500

Standard

$49 per lead

Broker earns $150–$350 per entry

Typical shipments

Standard formal entry, ISF filing, single-agency clearance

Examples

  • Commercial merchandise
  • Retail inventory
  • Raw materials
  • Standard ocean freight

Premium

$99 per lead

Broker earns $250–$500+ per entry

Typical shipments

Complex formal entry, PGA coordination, EPA/DOT compliance, 5+ HTS lines

Examples

  • Vehicle imports
  • FDA-regulated food/pharma
  • Hazardous materials
  • Multi-line entries

Enterprise

$199 per lead

Broker earns $500–$1,500+ per entry

Typical shipments

Multi-agency, recurring contracts, high compliance burden, percentage-based fees

Examples

  • Industrial machinery
  • Petroleum & bulk cargo
  • FCL container loads
  • Ongoing contracts

How We Classify Each Lead

Four signals from the importer's inquiry determine the tier — no guesswork.

💰

Shipment Value

The importer's stated shipment value maps directly to entry type: informal (<$2,500), standard formal, high-value, or very high-value ($100K+).

📦

Commodity Type

FDA, USDA, EPA-regulated goods, vehicles, hazmat, and controlled substances require more work and justify higher fees — and higher lead value.

🔄

Shipment Frequency

A recurring importer ("monthly", "ongoing") represents ongoing revenue — not just one entry fee. Frequency bumps the lead up one tier.

📋

Compliance Complexity

Multi-agency filings, 5+ HTS lines, quota goods, and specialized documentation signal higher broker fees per entry.

Real Leads, Real Tiers

Here's what actual importer inquiries look like — with contact details redacted. Each card shows how the inquiry maps to a tier and what shipment details you receive.

Starter · $29
2 days ago Low value · Personal item · One-time
Name: ████████ Email: ████@████.com Phone: (███) ███-████ Company: ████████ LLC

"I'm importing a Japanese soaking tub as an individual. Need customs clearing and freight shipment to Massachusetts. The tub will arrive late October or mid November."

Commodity

Japanese soaking tub

Origin

Japan

Transport

Ocean

Value

~$2,000

Frequency

One-time

Port

Boston

Standard · $49
1 day ago Standard value ($32K) · Single-agency (FCC)
Name: ████████ Email: ████@████.com Phone: (███) ███-████ Company: ████████ LLC

"I would like to request customs brokerage services and a bond for an upcoming commercial import shipment from China to the United States. We plan to use DHL as the carrier."

Commodity

Cellular trail cameras

Origin

China

Transport

Air

Value

$32,000

Frequency

One-time

Port

SFO

Requirements

FCC compliance

Premium · $99
3 days ago FDA-regulated · Recurring · Multi-agency
Name: ████████ Email: ████@████.com Phone: (███) ███-████ Company: ████████ LLC

"We are first-time importers planning to import pre-packaged ready-to-eat food products, beverages, organic wellness products, dietary supplements, and select home décor products from India."

Commodity

FDA food products, beverages, supplements, home décor

Origin

India

Transport

Not confirmed

Value

$10,000–$15,000

Frequency

Regular / ongoing

Port

JFK / Elizabeth, NJ

Requirements

FDA and USDA clearance required

Enterprise · $199
4 days ago High value · Recurring · Multi-port · Bulk volume
Name: ████████ Email: ████@████.com Phone: (███) ███-████ Company: ████████ LLC

"We're a freight forwarder handling traditional wholesale shipments from Taiwan, China, and Southeast Asia. Our volume continues to grow and we're looking to partner with additional customs brokers across multiple ports."

Commodity

Auto parts, furniture, consumer goods

Origin

Taiwan, China, Southeast Asia

Transport

Ocean

Value

$20K–$100K per shipment

Frequency

Regular / ongoing

Port

LA, NY, Miami, inland cities

Requirements

Occasional FDA

These are based on real importer inquiries received through CustomsBrokerIndex. All identifying information has been redacted.

Every Lead Includes

Full importer contact details

Name, email, phone, and company — delivered directly so you can reach out immediately.

Shipment specifics

Commodity, origin country, transport mode, estimated value, timeline, and any special requirements the importer provided.

Geographic and specialty matching

Leads are routed to brokers by port proximity (4× weight), specialty overlap (3×), and state match (2×).

Limited distribution

Each lead goes to a maximum of 6 brokers (3 primary + 3 exploration), so you're not competing with dozens of firms.

Real-time delivery

Leads are distributed daily and emailed directly to your inbox. Express interest and we connect you with the importer.

What Clearance Actually Costs Importers

Real-world customs brokerage fee ranges. Our lead prices reflect ~10–15% of these broker earnings.

Informal entry (under $2,500) $50 – $150
Standard formal entry (ocean) $150 – $250
Complex formal entry (5+ lines, PGA) $250 – $500
Vehicle import (EPA/DOT coordination) $450 – $1,200
High-value / multi-agency $500 – $1,500+
ISF (10+2) filing $30 – $85
Single-entry bond $75 – $275

Fees based on industry surveys and broker rate schedules. Actual fees vary by broker, volume, and complexity.

Frequently Asked Questions

How are leads classified into tiers?

Each inquiry is scored on four signals: shipment value (informal vs. high-value entry), commodity type (personal effects vs. FDA-regulated vs. industrial), shipment frequency (one-time vs. recurring), and compliance complexity (single-agency vs. multi-agency filings). The tier reflects the real brokerage revenue that type of client generates.

What information do I get with each lead?

Every lead includes full importer contact details (name, email, phone, company), the original inquiry message, and — when the importer completed our follow-up form — shipment specifics: commodity, origin country, transport mode, estimated value, timeline, and special requirements.

How many brokers receive the same lead?

Each lead goes to a maximum of 6 brokers: 3 primary matches (scored by port proximity, specialty overlap, and state) and 3 exploration slots for brokers who haven't been contacted recently. You're never competing with dozens of firms.

How are leads matched to my practice?

Our matching engine scores brokers on port proximity (4× weight), specialty overlap (3×), and state match (2×). If you're near the importer's port and handle their commodity type, you'll rank highest.

How quickly are leads delivered?

Leads are distributed daily and emailed directly to your inbox. Express interest on any lead and we connect you with the importer — typically within 24 hours of the original inquiry.

Do I pay per lead or is there a subscription?

Currently, leads are delivered free to brokers who express interest. We're building toward a per-lead pricing model where you pay only for the leads you want — no subscriptions, no commitments.

Ready to Receive Qualified Leads?

Your listing on CustomsBrokerIndex is already live. Express interest on any lead we send you, and you'll start receiving full importer details automatically.